ADVANCED MARKETING MANAGEMENT
Yogyakarta | 15 – 17 Mei 2019 | IDR 6.750.000 Per Peserta
Yogyakarta | 22 – 24 Mei 2019 | IDR 6.750.000 Per Peserta
Yogyakarta | 27 – 29 Mei 2019 | IDR 6.750.000 Per Peserta
Yogyakarta | 19 – 21 Juni 2019 | IDR 6.750.000 Per Peserta
Jadwal Training 2019 Selanjutnya …
MARKETING MANAGEMENT TRAINING OBJECTIVES
- Memahami secara menyeluruh mengenai manajemen pemasaran
- Melakukan analisis pemasaran
- Menerapkan marketing mix (produk, harga, saluran distribusi, dan promosi)
- Menerapkan pengelolaan pemasaran secara efektif.
MARKETING MANAGEMENT TRAINING OUTLINES
1. Pengembangan marketing mix
- Disain produk: produk, merk, kemasan, dan pelayanan
- Disain produk: pengembangan produk baru
- Harga produk: penentuan dan pendekatan
- Strategi harga
- Saluran distribusi dan distribusi fisik
- Penempatan produk: retailing dan wholesaling
- Promosi: advertising dan sales promotion, dan public relation
- Promosi: personal selling dan sales management
2. Pengelolaan Pemasaran
- Membangun kepuasan konsumen melalui kulitas, nilai, dan layanan.
- Menciptakan keunggulan kompetitif.
MARKETING MANAGEMENT TRAINING INSTRUCTOR
Dr. Fauzan Asmara, SE., MM
WHO SHOULD ATTEND?
Karyawan dibagian pemasaran dan karyawan yang meminati bidang manajemen pemasaran
TRAINING METHOD MARKETING MANAGEMENT
Lecturing, workshop, interactive discussion, sharing and case study.
- 15 – 17 Mei 2019
- 22 – 24 Mei 2019
- 27 – 29 Mei 2019
- 19 – 21 Juni 2019
- 25 – 27 Juni 2019
- 10 – 12 Juli 2019
- 17 – 19 Juli 2019
- 29 – 31 Juli 2019
- 14 – 16 Agustus 2019
- 21 – 23 Agustus 2019
- 28 – 30 Agustus 2019
- 11 – 13 September 2019
- 18 – 20 September 2019
- 25 – 27 September 2019
- 9 – 11 oktober 2019
- 16 – 18 Oktober 2019
- 23 – 25 Oktober 2019
- 6 – 8 November 2019
- 13 – 15 November 2019
- 20 – 22 November 2019
- 4 – 6 Desember 2019
- 11 – 13 Desember 2019
- 18 – 20 Desember 2019
HotelHorison Yogyakarta | Yogyakarta
Hotel the 101 Tugu| Yogyakarta
HotelPhoenix| Yogyakarta
MARKETING MANAGEMENT TRAINING FEE
- Biaya training IDR 6.750.000 per peserta – Non-residential, belum termasuk pajak. Pelaksanaan di Yogyakarta minimal peserta 2 orang.
- Venue training lain: Bandung, Surabaya, Malang, Bali, Lombok, Batam, dengan minimal peserta 4 orang. Biaya investasi – call
MARKETING MANAGEMENT TRAINING FACILITIES
- Quality Training Module
- Stationeries: notebook and ballpoint
- Flashdisk containing materials
- Training bag or backpack
- Morning and afternoon coffee break for at days of training
- Exclusive T-Shirt or Jacket
- Certificate of Completion
- Training photo
- Transportation for participants from the airport/railway station to hotel/training venue. (At least 2 persons from the same company)