Communication And Public Relation

Communication And Public Relation Intensive Study

Golden Flower Hotel Bandung  | 28 – 30 Januari 2014 | Rp. 6.800.000, –

What to expect

This extended training format covers a range of different Public Relation and communication skills. It is designed to develop fully rounded communications professionals.

Learning outcomes

After this course you will be able to:

• Understand how the media are organised, and how journalists think and wor
• Engage confidently and effectively with journalists
• Plan a communication campaign using practical tools
• Apply and adapt 10 universal platforms for creative Public Relation
• Prepare venues, resources, materials and spokespeople for a press conference
• Navigate and manage interpersonal dynamics in important encounters
• Develop enhanced Public Relation writing skills to amplify the impact of everything that you write
• Write powerful and newsworthy press releases quickly and instinctively
• Adapt and develop texts for the different needs of readers on the Web
• Create an internal communication strategy for your organisation

Who should attend

This is an intermediate-level course designed for learners with existing knowledge and several years of experience in communications or Public Relation. This course is recommended for communications and Public Relation specialists seeking a comprehensive skill boost in a wide spectrum of professional competencies as part of their continuing professional development.

 

Outline

This course covers the following modules:

• Essential media relations
• Creativity in Public Relation
• Press conference management
• Directing strategic events
• Protocol, etiquette and hosting
• Writing for the media
• Press release writing
• Writing for the Web
• Internal communication
• Advanced communications and Public Relation management

Training Methode

• Presentation
• Discussion
• Case Study
• Evaluation

Facility

• Training Kit
• Handout
• Certificate
• Lunch + 2 X Coffee Break
• Souvenir

Time And Place

• 28 – 30 Januari 2014
• Golden Flower Hotel Bandung

Training Fee

• Rp. 6.800.000, – / peserta / non recidential
• (Training Public Relation Bisa running minimal 6 orang peserta)

 

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